How Marketing Funnels Work And How You Can Create One
And, marketing funnels identify and define the different stages of the buyer’s journey to help you target them the right way. Think of it as a road map that leads from point A to point B. Only, point A is the first interaction and point B is making a purchase. It is called a funnel because the number of people gets smaller as they move through this path. So, there are a lot more people who know of your brand, but only a small portion of them move on to make a purchase....